Newest collection citizen Eco-Drive &
Citizen Quartz Special Value
"Since its foundation in 1930, CITIZEN has promoted a multi-cultural mindset that fosters excellence and creativity. The very name of the brand conveys a deep respect toward craftsmanship and considered as familiar by citizens the world-over. So as a “citizen” of the world, we bear the responsibility to help cultivate a culture of positive change and on-going evolution through our craft. We take that mission seriously and steadfastly welcome what the future may bring. As a true manufacture d’horlogerie, CITIZEN integrates a comprehensive manufacturing process from creating individual components to a watch’s final assembly. It’s an artisan’s approach to watch making based on pushing forward the boundaries of technology and leveraging our experience toward exploring new possibilities. One pivotal technological breakthrough was the development of a light-driven watch. CITIZEN pioneered this engineering innovation well ahead of other watch manufacturers as early as 1976, which led to the launch of the highly acclaimed Eco-Drive in 1995. Utilizing electrical power converted from virtually any light source, this extraordinary innovation changed forever the way watches could be powered. Eco-Drive eliminated the need to ever replace batteries, which made it especially beneficial to areas where such specialist batteries were not obtainable. This leveled the field for citizens of virtually every country to be able to experience unrestricted joy of wearing and using a CITIZEN watch. The product development policy, “The Fusion of Technology and Beauty,” remains a constant motivation for us to merge cutting-edge technology with perfection of design beauty, which as a consequence inspires people to strive to be their best at any time. CITIZEN launches a new campaign in collaboration with Wieden+Kennedy, Better Starts Now. This is the simple belief that no matter who you are or what you do, it is always possible to make something better — and now is the time to start doing it. We believe that better and now are both infinite, and that there is always a next ‘better’ and a new ‘now’ in which you can start pursuing it. It was clear from the onset of this project that we are dedicated to this ideal…not to the past but to the present, and all the way we can improve it. To help communicate this belief to the world we have created a new global CITIZEN brand movie, brand identity and brand website that represents out Better Starts Now philosophy. To learn more about Better Starts Now click here. " - Citizen Watch Corp.
Seiko Watch Corp. Leading the Way Since 1881
From the moment in the 1880’s that Kintaro Hattori decided to build Japan’s first watch, SEIKO has been dedicated to perfection in timekeeping.
In the 1950’s and 1960’s, the challenge of building the world’s first quartz watch was the ultimate challenge to the SEIKO vision. A quartz watch is a watch that uses the piezoelectric effect of crystals to keep time. When an electric current is passed across a quartz crystal, it vibrates in a regular way at lightning speed. The accurate tick of a quartz watch is generated by this piezoelectric effect. -Seiko Click Read the full history of Seiko Watch Corp. To Shop Full Collection of Seiko Watches, Seiko Clocks, and Pulsar by Seiko Click Image Below.   |
Obaku Watches
Obaku is a Danish watch brand dedicated to creating beautiful designer products with luxury details at affordable prices.
The inspiration behind every Obaku watch comes from the classic Danish design tradition combined with Zen philosophy that focuses on the essential things in life. Obaku takes its name from a branch of this ancient Asian philosophy. Combined, these two lines of thought create simple, clean designs that will look as beautiful ten years from now as they do today. Every Obaku watch is inscribed on the case back with the name of the designer who created it. 
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